We work with you to create and manage your brand so your project is portrayed in a professional and engaging manner. This insures consumers will trust the development and can confidently move forward with a purchase. Our services include:
Branding - we will create your name, develop your brand and identity package. We can create logos and provide the files needed to market your project. We can design and print business cards, letterhead and mailing envelopes, address labels, thank you cards and any items to promote your project. We will work collaboratively with you to make sure the brand conveys the image best suited for the development.
Creation of your marketing collateral, including:
Branding - we will create your name, develop your brand and identity package. We can create logos and provide the files needed to market your project. We can design and print business cards, letterhead and mailing envelopes, address labels, thank you cards and any items to promote your project. We will work collaboratively with you to make sure the brand conveys the image best suited for the development.
Creation of your marketing collateral, including:
- Website - designed strategically to take advantage of keywords, search engine optimization and data capture
- Brochures – both printed and online versions
- Sales tool kit - information sales can use to nurture prospects along the sales process
- Press kits and public relations materials for the media
- Point of sales design and displays - we can help design visuals and sales displays to help your sales personnel tell an engaging story. We can create a flow to the sales office so prospects are presented with information that moves them along a sales process. We can work with model companies to create 3-D models, and create virtual tours and renderings of your project for your displays
- Photo shoots - Eye 4 Marketing will oversee photo shoots to capture the lifestyle your club offers and the club amenities, interiors and area attractions/beauty. Photography is important to help tell the story and lets people envision themselves enjoying their purchase.
We can conduct market research to determine your key target markets. By identifying these markets, we can develop marketing strategies that present your project to the right people at the right time. We can help you accomplish this by:
Eye 4 Marketing will execute the marketing plan so you can concentrate running your business. We will provide reporting with the success metrics of each marketing initiative to help make sure you are receiving a reasonable ROI for your marketing effort.
- Conducting market research to identify the key target markets and demographics for your product or service. We'll identify any seasonal fluctuations and opportunities. By identifying key markets, we can create media and marketing plans that focus on certain geographies and demographics so your budget is spent effectively.
- Determine which marketing initiatives will most effectively address the target markets to accomplish your sales goals
- Develop a customized marketing plan and budget based on your sales goals and revenue
Eye 4 Marketing will execute the marketing plan so you can concentrate running your business. We will provide reporting with the success metrics of each marketing initiative to help make sure you are receiving a reasonable ROI for your marketing effort.